What a LinkedIn headshot needs
Three things, in order: a face that sits in the circle, a background that still reads when the image is the size of a fingernail, and a look that matches the person's colleagues. The first two are technical and are built into the Standard: the eye line is locked, the crop is square, and the backdrop is a tone that separates the face at any size. The third is why the firm books a day rather than sending everyone to a studio one at a time.
The formats, delivered for everyone
Every sitter's gallery includes the square at 1,600 pixels for the profile, the 4:5 at 1,600 by 2,000 for the firm's page and for posts, and a 16:9 crop for banners and screens, all finished to the same specification as the website and print files. Nobody has to crop anything.
Six questions every buyer asks
What does it cost?
GBP 2,950 plus VAT for a Standard Day of up to 40 people. Everything is priced by the day and sold to the firm; nothing is sold per person.
See all pricesHow long is each person away from their desk?
Ten minutes. Five or six of them are in front of the camera; the rest is walking there, approving the frames on screen and walking back.
A day at your officeWhat does the room need?
A meeting room of about four by three metres with two sockets, and battery lighting if there are none. The studio is up in 30 minutes and down in 20, and nothing is left behind at lunchtime.
The room specificationHow quickly do the images come back?
Proofs of the approved frames on the day. The full finished set, in every placement format, through the sitter portal within ten working days.
What finishing involvesWhat happens when someone joins next month?
Their session is matched to your written Standard, at the next programme day or at a catch-up session, so the new image sits in the set without looking new.
How the programme worksWho else has used you?
Corporate headshot work to date includes a global employment platform, a software company and a multi-family office; a firm is named only once it has agreed in writing. The Managing Director's portrait work has been exhibited at the National Portrait Gallery and her commercial clients include Formula E, Porsche and Aston Martin.
See the workFor the firm's own page
A firm's LinkedIn page is read by candidates and clients the same way its website is. The Standard means the people it features look like one firm, the motion portrait gives it something that moves, and the quarterly programme keeps the set current as the firm changes.